AIR Celebrates Winners of the Inaugaral "Spot in a Pocket" Showcase
The Alliance of Independent Representatives (AIR) proudly hosted the inaugural Spot in a Pocket! Challenge Showcase on Tuesday, October 14, spotlighting standout creative work produced entirely on smartphones.
Open to anyone with a smartphone and a spark of creativity, the competition invited participants to craft 30-second spots in any style or genre using one of four prompts: Healthcare / Thermometer, Finance / Wallet, Sports / Whistle, and Household / Mop.
Entries were evaluated for storytelling, art direction, and production value by a panel of distinguished judges:
- Molly Mitchell, Executive Producer, IDENTITY
- Donald O’Connor, Executive Producer, Compulsive Pictures
- Chinkhara Singh, Head of Production, Area 23
AIR was thrilled with the creativity and response from the community.
Grand Prize Winner: Courtney Marsh for “Life of a Thermometer” - An Oscar-nominated filmmaker and UCLA School of Film & Television alum, Marsh’s commercial work seamlessly blends vérité documentary style, talk-to-camera PSAs, and sharp, unexpected comedy.
Prizes for the Grand Prize Winner include:
- A six-month subscription to Agency Source
- An interview with Simian’s Howler
- An article via AIR’s subscription to LBB
- A consultation with a member of AIR
- A Master Class courtesy of Friend of AIR Jordan Brady
First Runner-Up: “Scary Clean” by Staci TalleySecond Runner-Up: “Case of the Scarlet Ledger” by David Bradburn
Finalists:
- Utsab Giri
- Sandy Morris
- Esteban Pava & Jerome Lehoucq
- Emily Gurland & Kasey Oldford
AIR extends its gratitude to its partners LBB, Simian, Agency Source, ADA, and Press Kitchen, as well as Friend of AIR Jordan Brady, for their generous support and contributions to the event.
