Viewpoints

Golden Time with Frame48's Enrique De la Garza

CALLEN’s Mike Davidson on Stupid-Smart Creativity

Olivia Summers & Dee Bryant on the ‘Ready, Set, Go!’ Mentality of Women Stunt Drivers

POV: The Future of Commercial Production Companies May Not Lie in Commercials Alone

The value of collaborating with feature and entertainment directors, and making content that lies beyond advertising, can only benefit spot production houses.

The Fans Come First: Why the Best World Cup Marketing Couldn’t Be Scripted

This hidden camera expert explains the secret sauce of fan passion and unpredictability that makes real person ads turn into magic moments.

POV: "Our Industry Has Mistaken Branding for Belief"

Creative companies need to better explain what it means to be ‘human made,’ and how maddeningly complex a proposition that is.

Cutters Editor Tim LoDolce and CDs Katie Bero and Brian Culp on the Art of Landing the Joke

First off, they all agree on a few things: The essence of good comedy is often in the writing, but it comes together in the edit. Action films rule. And Arnold Schwarzenegger is the nicest guy you could ever imagine. Th…

BANDIT EDIT's Laura Relovsky on Navigating Constant Change

If BANDIT’s Laura Relovsky had one of those theme songs that baseball players get when they step to the plate, it might be David Bowie’s ‘Changes.’ That’s because, during the course of her career, she’s seen plenty. From…

For Andrew Hutcheson of Voyager, Every Picture Tells a BTS Story

Production company EPs and producers all seem to share one thing: long lists of places where they’ve travelled to shoot. From far off lands to nearby ‘burbs, they’ve been everywhere, either on tech or location scouts or…

Golden Time with Cut+Run Editor Julian Redpath

Music and mushrooms. It’s just a couple of takeaways from our recent back-and-forth with Cut+Run Editor Julian Redpath. A native South African who’s based in Cape Town, Julian joined the international post production com…

Capturing a Fashion-Forward Spark with CANADA's Talia Collis

Vivid. Calculated. Beautiful. These are the first words that come to mind viewing Talia Collis' work. Recently signed to CANADA for US representation, she's a British film director with the taste of a photographer, the d…

Staying on the Cutting Edge with Zoic's Aladino Debert

If you've been breathing for the past 25 years, you've probably seen Aladino Debert's digital footprint in some form or another. As Zoic Studios' Executive Creative Director & Visual Effects Supervisor, he oversees his t…