New York Festivals' "Bobby Lobby" Greases its Call for Entries with Heavy Schmaltz
In the new campaign created by Grey New York, “Bobby Lobby,” skewers awards-chasing culture with a wink and a well-aimed jab. The work introduces a self-proclaimed “jury whisperer” who claims to offer insider influence, secret shortcuts, and guaranteed gold, lampooning the persistent myth that awards can be gamed rather than...
