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Stephen Arnold Music

Stephen Arnold Music Creates Sonic Branding & Custom Music for Al Arabiya’s Global Rebrand

Stephen Arnold Music Creates Sonic Branding & Custom Music for Al Arabiya’s Global Rebrand

Stephen Arnold Music (SAM) has created new sonic branding and custom music for Al Arabiya, the 24-hour television news channel based in Riyadh, Saudi Arabia. The network is accessible worldwide through cable, satellite, IPTV providers, live website streaming, and mobile app platforms. SAM worked under the direction of Al Arabiya’...

Can AI Write Better Songs Than Taylor Swift?

Can AI Write Better Songs Than Taylor Swift?

A new study by Stephen Arnold Music (SAM) and SoundOut, conducted with thousands of respondents across the US, compares music from AI and Taylor Swift in addressing just how far AI generated music has come in the pop genre…and how far it will go. Can AI write better songs...

Sonic Branding for Social Media: Engage, Align, Connect

Sonic Branding for Social Media: Engage, Align, Connect

By Chad Cook, President and Creative Director, Stephen Arnold Music (SAM) With more than five billion people accessing social media daily, savvy brands understand the importance of cultivating a strong social identity. They devote massive resources toward brand awareness, audience targeting, content strategy and community engagement. Yet, while they know...