Entropico Expands U.S. Team, Adds Senior Talent
Entropico, the global creative production studio behind work for Google, Square, Atlassian, and Peloton, has made three senior hires across its U.S. offices – appointing Angus Mullane as Head of Growth (West Coast), Emily Brown as Executive Producer, and Farah Jabir as Senior Producer (New York).
The hires span three distinct worlds: founder-led startup growth, global agency production, and independent filmmaking. Together, they reflect Entropico’s thesis that the most effective go-to-market content today lives at the intersection of cinematic craft, brand strategy, and startup speed – and that the companies building the future deserve a production partner built for all three.
The expansion comes as high-growth companies – particularly in AI, fintech, developer tools, and consumer tech – are shifting beyond performance-only creative toward brand platforms and launch moments that unlock trust, talent, partnerships, and long-term pricing power. Entropico is positioning itself as the studio that can deliver both: the cinematic quality of a brand film and the velocity of a startup’s content engine.
“The best companies today don’t separate ‘brand’ from ‘growth’ – they need content that does both, and they need it yesterday,” said Olivia Ravasio, Entropico’s US CEO. “These three hires give us the range to meet that demand. Angus has built and scaled a content agency. Emily has produced global campaigns at the highest level. Farah brings a filmmaker’s eye that makes everything more artful. That combination is rare, and it’s exactly what the fastest companies in the world need from a production partner.”
Angus Mullane – Head of Growth, West Coast (Los Angeles)
Mullane joins after scaling and exiting Jack Nimble, the social-first production company he co-founded and grew from two people to 35+, delivering $10M+ in annual revenue and earning B&T Production Company of the Year (2024) recognition shortly before its acquisition. His background bridges creative leadership and commercial growth – building teams that move fast without losing the work’s edge.
Based in Los Angeles, Mullane will work across Entropico’s LA, SF, and NY teams to deepen relationships with high-growth startups and category leaders, helping them create the campaign moments that earn attention and the content systems that sustain it.
“Great startups move fast. Great storytelling should too,” Mullane said. “There are more startups than ever, and it’s never been harder to stand out. The winners don’t just build great products – they earn attention and trust at speed. Entropico already does that at a world-class level for teams like Google and Square. My job is to bring that same speed and clarity to the companies building the next wave.”
Emily Brown – Executive Producer
Brown brings deep experience across advertising, brand content, and integrated production, having partnered with global brands including Lowe’s, Google, Crayola, and American Express to deliver work that is culturally sharp, beautifully crafted, and operationally sound. She joins from Dentsu, where she shaped high-visibility campaigns, led integrated teams, and championed excellence across creative, production, and client partnerships.
Brown’s appointment strengthens Entropico’s ability to deliver end-to-end campaign production at scale, strengthening the operational backbone that lets the studio maintain craft while moving at the speed its clients demand.
Farah Jabir – Senior Producer, New York
Jabir is an independent and commercial filmmaker based in New York and the 2025 New Voices Filmmaker Grant Recipient (Newfest x Netflix). Her career spans television writing at Netflix, running the H&S Department on A Quiet Place: Day One, and producing commercials for clients including A24, Branch, Modelo, and GQ.
Jabir’s hire reflects Entropico’s founding belief that the best advertising borrows from the best filmmaking. Her background in narrative storytelling and independent film brings a perspective that elevates commercial work beyond the expected, which is exactly the edge that helps high-growth brands break through.
Entropico was built on the belief that diverse perspectives and a multidisciplinary creative ecosystem produce the most effective work. These hires make that philosophy operational at scale in the U.S., giving the studio a team that can move fluently between a founder’s pitch narrative, a global product launch, a brand documentary, and 200 pieces of social content – all without sacrificing the cinematic quality that defines Entropico’s work.
The expansion follows Entropico being crowned B&T’s 2025 Production Company of the Year, a campaign collaboration with Google Cloud for the Olympic Winter Games, a Netflix original feature ONEFOUR: Against All Odds, and Google’s global 2025 Black-Owned Friday campaign, which earned a D&AD Social Impact Pencil.
“We’ve always believed that the best creative comes from bringing different worlds together,” said Harry Hunter, Entropico’s Global Managing Director. “Angus, Emily, and Farah each bring something genuinely different to our team – a founder’s instinct for what moves the needle, an EP’s ability to deliver excellence at scale, and a filmmaker’s eye for story. That’s not just team-building. It’s how we stay at the edge of creative and production innovation for the companies that refuse to stand still.”
