LAIR Welcomes Social-First Storyteller Philip Lawson

LAIR is pleased to announce that Philip Lawson, a London-based creative director, videographer, editor, and content creator renowned for his “social-first” visual storytelling, has officially joined the LAIR collective.
Philip brings a strategic blend of aesthetic finesse and platform-savvy creativity to LAIR, with a track record of elevating brand narratives across dynamic digital landscapes. His impressive body of work includes impactful campaigns for major brands such as:
-Balmain
-Adidas Originals (in collaboration with Recess)
-H&M
-Universal

And standout creative content for Bumble (featuring Nella Rose), Google × Hypebeast, Johnnie Walker × Hypebeast, and Starling Bank.
"I’m excited to create work that connects emotionally with people and helps brands reach the audiences that need them," said Philip Lawson when asked what he was most looking forward to.
“Philip’s work embodies the kind of storytelling ethos we champion—bold, authentic, and digitally fluent,” said Kelly Carson, VP of Business Development at LAIR. “We’re excited to collaborate with him and amplify his creative voice.”
Showreel powered by Simian