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Viewpoints

How Little Bird Is Spreading Its Wings with Tech Innovation and Strategic Industry Partnerships

How Little Bird Is Spreading Its Wings with Tech Innovation and Strategic Industry Partnerships

By Becca Falborn, CEO and Founder/President of Little Bird In the fast-paced world of advertising, the rapid evolution of technology is driving fundamental shifts in how campaigns are brought to life. Little Bird is at the forefront of this transformation, providing brands and agencies with innovative production solutions that...
Viewpoints Nov 21, 2024
Production Companies Need HR,  says SYZYGY's Melissa Pezzello

Production Companies Need HR, says SYZYGY's Melissa Pezzello

Melissa Pezzello, Head of HR Services at women-owned accounting and CFO-level consulting firm SYZYGY, breaks down the basics of Human Resources....
Viewpoints Oct 30, 2024
A Little Bird Told Me: Ciclope, AI, and the Future of Production

A Little Bird Told Me: Ciclope, AI, and the Future of Production

An attendee's take on the festival's panels, energy and vibe, reported exclusively for The Howler....
Viewpoints Oct 22, 2024
Sonic Branding for Social Media: Engage, Align, Connect

Sonic Branding for Social Media: Engage, Align, Connect

By Chad Cook, President and Creative Director, Stephen Arnold Music (SAM) With more than five billion people accessing social media daily, savvy brands understand the importance of cultivating a strong social identity. They devote massive resources toward brand awareness, audience targeting, content strategy and community engagement. Yet, while they know...
Viewpoints Sep 20, 2024

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