Where The Buffalo Roam & LaVant Consulting Launch Disability-Led Stock Photo Collection

LaVant Consulting, a disability-centered consulting firm, and creative studio Where The Buffalo Roam (WTBR) today announced the launch of All In Frame, a free stock photo collection led by disabled creatives that gives marketing, advertising, and creative professionals the tools to tell more authentic stories about disability. All In Frame launches with a collection of 100+ high-quality, license-free photo assets representing a diverse community of people with visible and non-visible disabilities. 

“As the disabled community remains underrepresented and often stereotyped in stock imagery, the media and advertising industry must recognize its responsibility in shaping how disability is portrayed in society,” remarks Andraéa LaVant, CEO of LaVant Consulting. “Yet creators have long cited cost and a lack of authentic resources as barriers to change. All in Frame removes those barriers, providing the industry with resources to do better and make disability representation not just authentic, but commonplace."

The collection features people across a broad range of ages, races, genders, professions, and life experiences in authentic everyday settings—from workplaces, cafes and classrooms to family life, fitness, and healthcare. Rather than centering disability as limitation or inspiration, the imagery reflects the richness and complexity of disabled people's everyday lives. The website is fully accessible, including alt-text descriptions for every photo.

Authenticity extended far beyond the camera. More than half of the nearly 100-person cast and crew identified as disabled, shaping every aspect of the production, from creative direction and casting to styling and storytelling. The fully accessible shoot took place over three days in the metro Atlanta area, where LaVant Consulting is headquartered. The city itself provided a symbolic backdrop for the American South, a region commonly overlooked in disability and media representation. 

Funding for the shoot combined a grant secured by LaVant with a matching financial contribution and pro bono creative and production services from WTBR. 

“This shoot demonstrates what truly inclusive storytelling can look like,” says Nilou Safinya, Executive Producer and Creative Director at WTBR. “LaVant’s deep expertise in disability culture, language, and strategy complemented our creative and production expertise, while our cast and crew brought their unique talents and lived experiences to ensure every image authentically reflected their community and their story.” 

More than a category-defining stock library, All In Frame aspires to create new pathways for disabled talent and stories to thrive in the broader marketplace. The organization is currently developing a toolkit for best practices and measurable standards for disability representation on-screen and on-set.

“Observing the current landscape of disability-inclusive resources, we saw an opportunity to combine our expertise with WTBR and set a new standard for disability representation,” concludes LaVant. “We look forward to expanding this work to include brands, creators, and industry leaders to help realize our vision of a more accessible and inclusive media landscape.” 

To join the All In Frame movement, get updates on new library additions, and sign up for the mailing list, visit: http://www.allinframestock.com.