Women in Post Production Talk Inspiration, Obstacles & Triumphs
The Howler turns to seven post production pros for insight on opportunities, challenges and the importance of making connections....
Viewpoints
Golden Time with Erin Sarofsky of Sarofsky
Been to the movies lately? Streamed any hit shows? Caught a couple of TV commercials, maybe one or two on that Super Bowl? Of course you have. And if so, you’ve seen the work of Erin Sarofsky and her Chicago-based design and production studio, Sarofsky. Erin launched the studio...
Everything Freelance Directors Should Know in 2025
By Luke Lashley, Owner/Executive Producer, Departure
Commercial directors are having a moment of clarity. The allure of premium production company rosters isn't what it used to be, and both established directors and emerging talents are increasingly choosing to go independent rather than seeking traditional representation. Yet despite...
Golden Time with Hype’s Jessie Nagel
Every now and then, the P.R. person finds him or herself in the news. Often, it’s for reasons they don’t wish upon themselves. (See Blake Lively for more on that.) But for now, the P.R. person who's in the Golden Time spotlight – and calling...
Golden Time with True Gent’s Jordan Brady
It’s hard to believe that Jordan Brady has any downtime, but apparently he does. Between running his production company, True Gentleman, leading the Commercial Directing Film School, holding his Filmmaker Retreats out in Joshua Tree National Park and doing his insightful “Respect the Process” podcast – and of course, directing...
Advertising Tools for the Industry’s “Convenience Era”
By Ross MacRae, Founder of Agency Source
We’re in the midst of a “convenience era”; not just for audiences, but agencies and brand marketers, too. Laser-focused on making the lives of consumers convenient–making advertising as easy to ingest as walking outside or going online–marketers don’t realize...
H/L’s David Morrissey Adds Context to LIX’s Hits and Misses
A Brand Strategist shares his take on notable -- and less notable -- Super Bowl trends and subtexts....